MimoUSA The Company

MimoUSA was founded in 2002 by Nick Soshkin and Igor Soshkin, two very persuasive entrepreneurs. The company offers many different product lines that are in high consumer demand for the automotive after market industry. MimoUSA is one of the biggest suppliers to the automotive industry for after market accessories.

MimoUSA mission is to become the direct contact for dealers who are in demand for after market auto parts. MimoUSA New York manufacturing facility produces Dash Trim Kits, B Pillars, Headlight Eyelids and Diamond Plate Floor Mats. They are also of the one of the biggest overseas importers and master distributors for after market accessories in the U.S. East Coast. MimoUSA's extensive progress leads them to become a wholesale distributor for many new companies every quarter.

MimoUSA have a great reputation for providing great prices and services to their dealers and distributors. They continue to seek out products that are in demand and prices that are competitive.

The MimoUSA company is operated under ISO-9001 standards. ISO-9001 is an international quality standard created by the International Organization for Standardization to define quality management and manufacturing systems.

MimoUSA products have been featured on magazine covers, car shows and even celebrity cars. You can find the custom manufactured trim pieces and diamond plate aluminum floor mats on R. Kelly's custom built car called Zoragy. Most MimoUSA products are designed and made in New York, United States. The quality assurance is spectacular, and you can expect nothing but perfection from MimoUSA products.

MimoUSA has always taken the approach to benefit the public interests. You will find the most exclusive and unique parts from MimoUSA. If it can be manufactured, MimoUSA manufactures it. MimoUSA has an in-house R&D department, where they research new products for tomorrow. MimoUSA are constantly releasing new and hot products every quarter.

MimoUSA is an ISO-9001 company, receiving multiple rewards in the industry for their products. MimoUSA has sponsored many individuals including a young man on NBC17 Triangle Wishes.

THE EXPANSION

Due to massive amount of wholesale requests MimoUSA was created. The term Mimo came from Maximum input, Massive output. Igor & Nick believed that the more work they and the network puts in, the greater the output will be. By mid 2003, something went wrong. The business expanded quicker then they could manage it. The advertising budget exceeded the limits, expenses were much greater than profits. During this time, Igor's neighbor decided to report illegal activities in the house (since it was not a commercial area). Police showed up and shut down the whole operation. It looked like a crime scene with yellow tape all around the house. The operation was quickly transferred to a warehouse, which expanded and now resides on 28 Van St, Staten Island NY.

MIMOUSA EXPANSION

In 2004, Igor began optimizing two websites with limited success since he was only in the beginning stages of SEO. It took a lot of time and studying to get things right but in 2005 everything changed. The websites began showing up organically on the search engines and the advertising budget was cut. Most importantly more products were brought in for MimoUSA dealers. When they attended the SEMA Show in 2004-2006 they got lots of great feedback about the company. In 2006, MimoUSA took a different approach with the dealers. Instead of just selling products like any other distributor, they had a very strong technology side in the company, thanks to Nick. He created the first software for MimoUSA called auction generator in March 2006. The software allowed dealers to list in various different market places. Other softwares were also created for MimoUSA which allowed the company to become more organized, cut down on advertising budget and layoff excessive employees. Today MimoUSA stands on a 20,000 SQ FT warehouse with over 50 employees at the current location which fulfills the work of about 200 employees.